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Your privacy, especially that of the students and schools that we serve, is critically important to us.

You can find our full detailed Privacy Policy below.

In addition, we have summarized the most important and relevant points of our privacy policies and practices here at TreePress.

For any questions about the privacy and security of our platform, please contact us at support@treepress.net.

You can also find the TreePress Terms of Service here.

What is TreePress used for?

  • We are a web publishing platform, built on the open-source WordPress content management system, to provide blogs and websites.
  • We are used by, designed for, and marketed toward family historians, genealogists and academics.

What data does TreePress collect?

  • We don’t ask you for personal information unless we need it.
  • We only require a username to create accounts for users.
  • A valid email address is required for adult users that create registered accounts.
  • Those who engage in financial transactions with Black and White Digital OÜ (the owner of TreePress) – by upgrading to a paid account, for example – are asked to provide additional information, including as necessary the personal and financial information required to process those transactions.
  • Beyond the above, no other personal information is collected. We do NOT collect education records, directory information, biometric data, health data, behavioural data, or other sensitive data.

What data does TreePress share?

  • We do not rent or sell personally-identifying information to anyone.
  • We only use the information and data we collect for the purpose for which it was collected. We do share data with a limited number of 3rd parties explicitly to assist with the operation of our platform, including web hosts, email sending, payment processing, and support services.
  • We are a web publishing platform that allows registered users to upload and publish content. We have filtering tools in place to monitor user content for inappropriate misuse of our platform, such as spam.
  • All users have the right to a copy of their content and data that we store, and we will fully delete or anonymize any user’s data on request. We will verify the identity of the requestor via email, and parents have these rights for their minor children.

How safe is TreePress?

  • For children under 13, accounts can only be created under a parent or guardian.
  • Account registration is required in order to access the web publishing platform and before any data is shared with us.
  • By default, blogs and user-created content are public.  They can be made by an account administrator on each blog.
  • We aim to make it as simple as possible for you to control the content that is visible to the public, seen by search engines, kept private, and permanently deleted.
  • We fully encrypt all user data both at rest and in transit, including all system backups and user-uploaded files and content.
  • All employees receive regular training on privacy practices, and we utilize detailed audit logging of employee and staff activity to track when customer data is accessed or changed.

What are the rights of users and parents?

  • If you are a registered user or have left comments on our site you can request to see or download the data we have about you.
  • You can also request “to be forgotten” and we will erase any personally identifiable data we have about you.
  • Parents can also request a copy of the data we have or for data to be erased for their minor children.
  • We will verify the identity of those requesting copies of data or to be forgotten via email. Please email us at support@treepress.net to get the process started.

Our Privacy Policy

Who We Are

Black and White Digital OÜ provides WordPress and web hosting services via TreePress.net.

This privacy policy applies to all visitors and customers using or accessing any of the websites that we produced and maintain for the services that we provide, including, treepress.net, blackandwhitedigital.eu and any other website owned by BWD. It also applies to the WordPress services that we provide as part of TreePress.net memberships that use APIs to interact with our servers or the BWD site and to human resources data of our employees and contractors.

This policy DOES NOT cover websites that we host for our customers as part of the TreePress service or services. For these sites, the site owner/customer is responsible for publishing its own privacy policy.

Black and White Digital OÜ (BWD). The company is registered in Estonia company number 14675865.  VAT Number EE102147560. Registered Office: Sepapaja 6, Tallinn 15551, Harju, Estonia.

For any privacy-related questions, you can reach us at accounts@blackandwhitedigital.net.

Sharing Your Data

We use third-party services (data processors) across our sites. The extent to which your data is shared with these providers depends on your use of our services.

We disclose potentially personally-identifying and personally-identifying information only to our employees, contractors and affiliated organizations that (i) need to know that information in order to process it on our behalf or to provide services. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using our websites and services, you consent to the transfer of such information to them. We will not rent or sell potentially personally-identifying and personally-identifying information to anyone.

We may be required to disclose an individual’s personal information in response to a lawful request by public authorities, including to meet national security or law enforcement requirements.

If we ever were to engage in any onward transfers of your data with third parties for a purpose other than which it was originally collected or subsequently authorized, we would provide you with an opt-out choice to limit the use and disclosure of your personal data.

Cookies

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. We use cookies across our sites to help identify and track visitors, their usage of our services, and their website access preferences. We describe the specific cookies used in the sections below. Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using our websites, with the drawback that certain features may not function properly without the aid of cookies.

Personal Data We Collect

Registered Users

  • If you create an account on one of our sites, you will be prompted to select a Username and provide your Email Address.
  • When choosing a Username, we strongly advise you not use or include your real name. Usernames cannot be changed.
  • Your Username and Email Address are stored in the website’s database. Your Email Address is used to send you an email with a link to set your password or to send you an email with a link to reset your password in the event you forget your password.
  • Once an account is created, you must contact us to have it deleted.
  • Accounts have a numeric User ID assigned to them when they are created. The User ID cannot be changed.
  • An anonymized string created from your email address (also called a hash) is provided to the Gravatar service to see if a Profile picture of you is available for display. The Gravatar service privacy policy is available here.
  • You may optionally complete your Profile by providing your First Name, Last Name, Website (URL) and/or Biographical info. These additional details are also saved in the website’s database. You may edit these details, and your Email Address, in your Profile at any time.
  • You may also choose how your name is displayed (your Display Name) to visitors to the site (e.g. in comments you create) in your Profile.
  • Your Username, First Name, Last Name and Email Address are accessible by employees on the site.
  • If you attempt to log in to our site, we will set a temporary cookie to determine if your browser accepts cookies at all. This cookie contains no personal data and is discarded when you close your browser.
  • If you have an account and you log in to a site, we will set up several cookies to save your login information and some of your screen options. The logged-in cookies last for two days, and the screen options cookies last for a year.
  • If you select “Remember Me” these cookies will persist for two weeks. If you log out of your account, the login cookies will be removed. It is important that you log out if you are using a public computer.
  • For users that register on one of our sites, we also store the data they provide in their profile indefinitely. All registered users can see, change or delete most of that data at any time except their login name/nickname.

Publishing Content (Comments, Pages, Posts, Forums)

  • Your Profile Picture (Gravatar), Display Name, Website (URL) (if any) and Biographical Info (if any) may be visible to visitors to the website (e.g. if you leave a comment, forum post, or contribute an article/post).
  • If you author an article/post, your Username, User ID, Profile Picture (Gravatar), Display Name, Website (URL) (if any) and Biographical Info (if any) are provided to any visitor using the website’s REST API interface.
  • If you upload media (e.g. images) to the website (in forums, posts, or comments), you should avoid uploading images with EXIF GPS location data included. Visitors to the website can download and extract any location data included in images on the website.
  • Visitors using the website’s REST API interface can correlate uploaded media to a particular user. This may allow such visitors to map a user to a particular time and location if EXIF GPS location data was included in the uploaded media.
  • If you edit or publish an article/post, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
  • When visitors leave comments on one of our sites, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
  • Comments may require manual approval by one of our employees or site owners.
  • If you leave a comment on a site you may opt-in to saving your name, email address and website in cookies so we can recognise you as a commenter. These cookies will persist for one year.
  • Additional spam detection is provided by Automattic/Akismet. The Automattic privacy policy is available here.
  • Published content and comments are stored indefinitely unless deletion/removal is requested by the original author.

Email/Chat/Contact Forms

  • We use Google/G Suite and Microsoft Office 365 to process all internal email and communication with our customers. Google’s privacy policy is available here.  Microsoft’s privacy policy is here https://privacy.microsoft.com/en-gb/privacystatement
  • Customers that email us, or use any of the contact forms on our websites, will have their email address, IP address, and any data provided in the contact form or body of the email stored in G Suite and/or Office356.
  • We keep all email and chat communication indefinitely to help us provide support and improve our services. Individuals can request copies of any previous correspondence with us at any time.

Embedded Content from Other Websites

Embeds are pieces from other websites that are shown from time to time on our websites. They behave in the exact same way as if the visitor has visited the other website and may use cookies or capture information. Typically, embedded content is from websites that share videos, images, or other content. These services may collect your IP Address, your User Agent, store and retrieve cookies on your browser, embed additional third-party tracking, and monitor your interaction with that embedded content, including correlating your interaction with the content with your account with that service, if you are logged in to that service.

Analytics

  • We use Google Analytics for tracking visitors and aggregating information about the traffic to our websites. The Google Analytics privacy policy can be found here. You can learn more about how to opt-out of tracking in Google Analytics here.
  • We use Hotjar to help us analyze and improve user experiences. You may opt-out from having Hotjar collect your information when visiting a Hotjar Enabled Site at any time by visiting Hotjar’s Opt-out page and clicking ‘Disable Hotjar’ or enabling Do Not Track (DNT) in your browser. Hotjar’s privacy policy is found here.

Marketing Campaigns

  • We use email marketing to communicate with customers and potential customers from time to time. All email lists and campaigns are “opt-in” meaning we will not send you these sorts of emails unless you indicated that you wish to receive them during signup or other interactions on our website.
  • We may send you “system” emails, such as password reset requests or payment notifications/receipts even if you have not opted-in to email marketing lists.
  • All marketing emails sent by us will include an unsubscribe link in the footer of the email. Emails sent to you may also include standard tracking, including open and click activities.
  • We use a service for email marketing, MailChimp. Mailchimp’s privacy policy is found here.
  • With the exception of visitors to Treepress.net, we may utilize social media and web advertising campaigns. These service providers use cookies on our sites and/or pixel tracking to serve ads across the different platforms.

Paying Customers

  • For business analytics, CRM, and subscription records we may use Hubspot. Hubspot’s privacy policy can be found here.
  • For payment transactions for BWD and TreePress, we use PayPal and Stripe. PayPal’s privacy policy can be found here. Stripe’s privacy policy can be found here.
  • For payment transactions, invoice and accountancy records, we use Xolo.io
  • To comply with accounting and legal requirements, we keep data on financial transactions in the systems above for up to 10 years.

Hosting and API Services

  • All web servers and hosting are managed by our team on either the Amazon Web Services platform located in different regions around the world or on servers hosted by Hetzner Online GmbH. This includes website hosting, backups, web database, file storage, APIs, and log files. Hosting customers cannot currently may choose which region/country their website is hosted in. Amazon’s privacy policy can be found here.  Hetzner’s is https://www.hetzner.com/rechtliches/datenschutz/
  • The ‘Hummingbird’ and ‘Smush’ products and use the Stackpath Content Delivery Network (CDN). Stackpath may store web log information of site visitors, including IPs, UA, referrer, Location and ISP info of site visitors for 7 days. Files and images served by the CDN may be stored and served from countries other than your own. Stackpath’s privacy policy can be found here.  We also use the Cloudflare CDN.

Your Rights

If you are a registered user or have left comments on our site you can request to see or download the data we have about you.

Typically for visitors that have left comments, the data will be their email address, any IP addresses assigned to them at the time of leaving the comments and the user agent strings of the browsers they used. The rest of the data is public as published by the visitors.

For registered users or paying customers, this will also include profile information and download, payment, and support ticket histories.

You can also request “to be forgotten” and we will erase any personally identifiable data we have about you. Of course, this excludes data we need for administrative or security purposes or if we are required by law to retain some of the data.

An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data, should direct his/her query to accounts@blackandwhitedigital.net. We will respond within a reasonable timeframe, not to exceed one week.

Protecting Your Data

The security and reliability of our service is our number one priority. We invest heavily in the training of our staff and our infrastructure to ensure that best practices are followed in everything that we do.

See wordpress.org/about/security for details on the security of the WordPress core itself.

  • Prevention is best when it comes to security, and as a first step, we follow all WordPress Code Standards in the plugins that we build and use.
  • All staff only have access to systems that are directly required to complete the functions of their job.
  • We only use third-party services, such as Amazon Web Services, that are fully vetted and adhere to the highest levels of privacy and security practices.

Data Breach Procedures

Should any event occur where customer data has been lost, stolen, or potentially compromised, our policy is to alert our customers via email no later than 48 hours of our team becoming aware of the event. We will also report such incident to any required data protection authority. We will work closely with any customers affected to determine next steps such as any end-user notifications, needed patches, and how to avoid any similar event in the future.

Privacy Policy Changes

Although most changes are likely to be minor, Black and White Digital may change its Privacy Policy from time to time, and in Black and White Digital’s sole discretion. Black and White Digital will notify clients by email when making changes.